Tuesday, 27 September 2011

Let's talk about: Semiotics part 2

Kk for the final part of Semiotics we have:

Polysemy: means 'many possible meanings' E.g if you had a poster with a  black protester struggling with a policeman it could be understood in many different ways like: police brutality or violence restrained.

Anchorage: restricts the 'many possible meanings' to a 'preferred' or 'dominant' reading so if the poster with the black protester struggling with the policeman  had a caption saying "police brutality" it forces you to think that this is about police brutality and you won't think about what it could you will just think about what it is.


Next and final of this topic we have:

Montage: is when two or more images are put together to a form a sequential or combined 'whole' or total meaning (such as a sequence of shots in a movie)

Juxtaposition: (still not sure how to pronounce that...) is when two or more images are brought together to change each other's meaning E.g a picture of Ex President George Bush next to a picture of a chimpanzee would mean something different than a picture of Mr bush next to Winston Churchill

                                                                 

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