7. Looking back at your preliminary task, what do you feel that you have learnt in the progression from it to the full product.

It was a lot more difficult to make the film than it was the preliminary task. Firstly it was a lot more demanding technically. Organizing people and locations and props before the shoot even began was really difficult as everyone was so busy and the location was only available at certain times. Although we had storyboarded and scouted the locations before-hand, when we got there we realised we had to set-up a lot of the shots differently, which took time and was frustrating for the actors. We had a lot more difficulty with sound also, as we had not done any exterior shots for the preliminary and didn’t realise how noisy it could be. Directing the actors was also a lot more difficult as they hadn’t learnt their lines and it took a long time to get them able to run through a master shot. It was hard to constantly think about where to put the camera in order to keep to the 180 degree rule also. This was much easier for the preliminary. When we came to editing the film, it took a lot longer than the preliminary because it was longer but also because there were different ways we could do things but there were also some cuts we wanted but couldn’t do because we didn’t have the right footage. When we came towards the end of the editing, it felt a lot more satisfying than the preliminary did though. It felt like we had achieved something that we had spent a long time planning and thinking about and that the film was quite close to what we thought it might be, although there are obviously things that could have been better. By the end we were working much better together also, and had become really good at editing and suing different technologies like blogging and filming. Although we liked the preliminary, and it felt difficult at the time, we were much more proud of the film and the preliminary now looks a lot easier than it felt then.

6. What we learnt about technologies from the process

6. What We Learnt About Technologies Form the Process

5. How did you attract/address your audience

Having established just who our target audience was, we sought to create an opening sequence that would appeal to them in terms of style, narrative and genre, but that would also speak to them on their level. We found out our target audience were very much like us, 16-24 teenagers, and that they liked Horror movies a lot. We also found out that they liked teen movies. We therefore decided that to include people like them in the film would help them to identify with the characters and feel more comfortable. The characters and situations would be familiar to them. We looked at other teen/horror hybrid movies and realized that the horror element usually came from or after a normal situation situation which doesn’t look as if it will lead to anything. We therefore tried to incorporate this kind of situation (a boring family party that kids have to be at) into the film. We also thought that the smoking and drinking as a result of peer pressure was a common thing for our audience so we sought to include that as well. As it is only the opening sequence to the film, we had not time to include any adult characters in the film, but were we to have had the time, we would have represented as either bitter or pathetic in some way, as this would have appealed to our audience and this is what teen movies often do. We were also fairly stereotypical with our characters which should have made them familiar and recognisable to the audience.

4. Who would be the audience for your media product?

4 Our sequence is mainly aimed at teenagers from age 14-21 male and female, it’s also aimed at people who like horror and for people who like hybrid movies. We chose teen-horror because they are both highly popular genres and a lot of people are big fans of hybrid movies, and since we are teenagers we know exactly what our age groups is looking for and enjoys in a movie. From our questionnaire we could identify that people generally liked our movie because they enjoy seeing people their own age in movies and because teen/horror is a favourite for the set age group.

3. What kind of media institutions might distribute your media product and why?

2.How our media product represent particular social groups

Social groups we have used in our Media product are both teenage boys and girls. The stereotypes used within the sequence are the way in how young teenage boys and girls are a target by adults in the way boys and girls are believed to act. 
 The teenage youths shown in the clip are illustrated as young people who smoke and drink intending to be “cool.” The common stereotypes seen in today’s generation is the way “cool” youths take advantage of supremacy and bully those who are less trendy and able than them. This is a common masculine stereotype which is seen in the clip. 

 

However, Eric challenges these stereotypes because he’s young and doesn’t smoke or drink, but still being trendy and fashionable he is the victim of bullying.

  We also see the way the girls are very giggly and are influenced by the guys. The girls also seem to have an interest in impressing the boys. 

 

There are no adults in the scene because the clip is mainly trying to appeal to teenagers. Unique attitude and the use of props, for example the cigarettes and alcohol bottles within the scene illustrates the different, young and conventional attitudes we are depicting to those watching the clip.

 

Eric is a positive stereotype as he is young and responsible; however Drake is a negative stereotype because he plays the role in peer-pressuring Eric.

 

1. In what ways does your media product use, develope or challenge forms and conventions of real media products

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1         Our sequence suits the teen-horror genre in different ways, one of them is the fact that it only contains stereotypical teenagers and to add to the stereotype we decided to film at a house where teenagers are having a gathering drinking alcohol.  In teen movies there are always different groups of people like in the breakfast club for example there is an outsider, a jock, a prom queen, a geek and a bully, but we only had 4 people so it was a bit of a hassle to create groups, we however managed by having one outsider and one bully who is friends with girls. one of the differences from our sequence and a typical teen movie is that ‘ the final girl’ (the one that doesn’t drink and is responsible) in our case is a male character, also the teenage gathering is during the day and in almost all teen movies they always meet up at people’s houses at night. Another thing that differs from the usual teen/horror is that it’s a gathering and not a party and only contains a few people instead of hundreds. We tried to make our sequence look as professional as possible by using various shot distances, camera equipment (like a tripod) and continuous editing. The significant event that disrupts the equilibrium is a very similar one to ‘I know what you did last summer’.

final cut Evaluation

For our Final cut we made minor changes. This included cleaning up the editing process and such as the initial title sequence so that the text did not overlap. We also adjusted the the final title sequence so that it was not too long and adjusted audio levels such as where there is high wind noise. However we could have improved in areas. This includes the editing, as there was still some cuts with dead spots such as a black split second where there is no footage. Possible reasons for this is that the footage we used was 20 Frames Per Second and as we were using a HD editing program we rendered in 1080p 60FPS, this might well have lead our editing program into believing that there were a few extra frames on the end of each of our cuts leading to dead spots. What we did well I believe that we shot our footage in way that when we came to editing it we has ease of creating flowing cuts.

Editing Process: Screenshots

This is our first imported footage and the start of the opening sequence graphics

The cutting of footage and arrangement to form smooth cuts

this screenshot takes place near the end of our final composition, as you can see the footage is in place and cut correctly.

This screenshot illustrates our final title sequence, with the development of the graphics and the animation of the text and smoking background behind it.

Rough Cut Analysis

This is an almost final cut of our opening sequence, there are some strong aspects about it aswell as weak ones.  An example of a strong aspect is the fact that we aquired a stereotypical teenage cast that suits our target audience, we also have a character that challenges the stereotype of the virtuous "final girl" which in this case is a boy, this makes it more interesting and appealing to the audience, it also creates originallity.Some Of the weak points includes the text malfunction in the opening credit sequence and some of the camera work is unclear especially in the shot where the cigarette is thrown.

Editing Examples

There are 2 main types of editing:

 

1.      Continuity Editing – Style of editing that makes all cuts seem invisible or seamless. It is dependent upon the use of three key rules when the film is being shot.

1^{st rule} The 180 degree rule, 2^{nd rule} the 30 degree rule, 3^{rd rule} the fourth wall: characters never

look  or talk into the camera.

Continuity editing is designed to encourage the suspension of disbelief as it is considered that breaking any of the four mentioned rules will alert the viewer to the fact they are watching a film and thus prevent absorption. Even with the use of these rules, there are certain types of cuts that help make cuts seem seamless.

1.Match On Action:

·         A characters action in one shot is matched in another so that the characters action motivates the cut. 

• Eye Line Match : 
  ·         A shot of a character looking at something in one shot is cut with what is being looked at in another.
  
  
  
  
  
  
  Shot Reverse Shot:
  ·         A set of three shots in which one character speaks in one shot, another character reacts to what is being said in a second shot and we then cut to the initial character talking.
  
  
  
  
  Cut Away: 
  ·         An instantaneous shift from a distant framing to a closer view of some portion for the same space.
  
  

       

                         Cross Cutting:Cutting between two simultaneous lines of action with the implication they will eventually meet. Often used in chase scenes or to build suspense. 

                       Graphic Match:

·         Where two shots of almost exactly the same composition and framing are cut together.

                The Jump Cut:
  

·         A cut which deliberately breaks either the 180 degree or 30 degree rule to make the cut seem as if it jumps.

      Long Take:

·         A shot which doesn’t cut for a very long time (30s,1min)

http://www.youtube.com/watch?v=_Qh7jFJ6zWw

 Transition:

·         When two shots are mixed together as appose to cut. E.g. Dissolve, wipe, fade- in/out.

(like in imovie or star wars)

Speed: Slow motion & sped up. 

 The 2nd Type of editing is called Montage:

Montage:
 

1.      A montage sequence is usually used to connote the passage of time by assembling a variety of shots either through juxtaposition accompanied by a musical sound of some kind.

Production Schedule draft1

Production Schedule Draft 1

Title design

Preliminary Exercise and Evaluation

I think we did a good job at keeping the shots steady, we didn't have to move the camera so everything was clear and smooth. The framing quality is also good throughout the clip, the only defect is at the beginning where the framing seems to be a little "jumpy".

For the editing process we had quite a few takes of the match on action, shot reverse shot and shots including dialogue, this enabled us to edit the clip exactly like we wanted the final product to look like. The editing in my opinion was nicely done because we included all the shots that were required and it looks professional.

There are however some minor sound defects, it seems that it degraded a little bit as we rendered it, but the dialogue is still understandable.

We worked together as a group, we had 2 actors and 1 camera man, this made it quick and easy to shoot without any disagreements or arguments

Script V2

Incendiary Consequences 2 Script Edited

Script V1 Draft

Incendiary Consequences PDF

StoryBoards

These are the story boards for our sequence.

Preliminary Exercise Description

For our preliminary exercise, we need to shoot a short scene in which:

• We obey the rules of continuity:The 180 degree rule and the 30 degree rule.
• A match on action
• A shot reverse shot

We wil be shooting this in school